Feature: Land vs. Online Casinos

LAND CASINOS VERSUS ON-LINE CASINOS

“Those who control the environment are those who will ultimately win.” Upon objective examination, whether we apply this statement to politics, business, entertainment, work, or inter-personal relationships, we will find the aforementioned to be absolutely true. This declaration cannot be more accurate and scientifically factual when speaking on the topic traditional land-based casinos. Fortunately, our gaming industry insiders at CasinoAdvizor have your best interests in mind and wish to share the industry secrets with you and demonstrate how the odds can be swung back on your side by virtue of an ever-growing online gaming industry presence. So, without further ado, let’s take a look at the methods employed by conventional land casinos, covering how they are conceived and manufactured to control the environment which aids in their goal of taking your money.

Casino Carpets: Who Chose Them?

Have you ever walked into a casino and asked yourself what the heck they were thinking when they picked their carpet design? With a surplus of capital and teams of highly-renowned interior designers at their disposal, you’d think that casinos would pick more attractive alternatives. They certainly have the resources to do so. Well, the honest answer is that they gave their color and design palette considerable thought with the assistance of psychological studies. Those contrasting and dizzying carpets layouts where specifically conceived with one purpose in mind: to keep your eyes off the floors and persuade you to keep them focused on the gaming tables and machines.

No matter how contradictory it may initially seem, the rationale behind their design selection really is quite simple. The casinos are boldly stating that the more unattractive the carpets the better it is for gambling. Of course, their final selections are made within the boundaries of “good taste” however, they are scientifically designed to maximize their profitability and mitigate the risk of you becoming overly dissuaded from being a patron.

Clocks and Windows, or Rather, the Lack Thereof

Although the gaming industry will defer to their default justification of “security” when asked, casinos intentionally avoid having windows or clocks in their establishments. Once again, the casinos are leaning on the shoulders of irrefutable scientific research during the conception and planning process of their venues. It isn’t a haphazard occurrence or mild oversite on the architect’s part. You won’t find any clocks or windows in any gaming areas of the casino. Even the front door will be tinted to let the least amount of light in as possible and make the outside world look drab on the nicest of days. The casinos want to control the light. They want to avoid bright ambient light, so that slot machines and gaming tables stand out more. They light for mood and continuity rather than visibility. Casinos want the “outside world” to cease to exist so that their patrons can escape that world and enter theirs. But be warned that the objective of said escapism is to benefit them and not you. They want to give patrons no excuse to leave the premises. Their logic is pointed and exact: if the outside world no longer exists, nor do the distractions that the outside world inevitably brings along. Controlling the lighting controls the mood and casinos want to dictate how you feel.

They go to an even greater extent of mood control than just the lighting. The ceilings are high, and often painted as, or in the color scheme of, a “sky” to discourage feelings of being, “inside.” Regardless of it being day or night, winter or summer, sunshine or rain, weekday or weekend they want you to feel that it is the right time to gamble even if it is 3am on a Tuesday morning in the middle of February. Furthermore, clocks do not exist in casinos by intended design in order for their patrons to lose sense of time. The longer people stay and gamble, the more they lose. Casinos keep their interiors lit just the same both day and night, and often feature decor that tricks you into feeling like it’s an appropriate hour to be awake, such as brightly colored carpets, and even ceilings painted to look like the daytime sky.

Aromatics and the Grand Fantasy

Casinos manipulate smell and engage in the most sophisticated forms of aromatherapy available. The reason is there is a science behind smell which is directly linked to its sister sense of taste. The smell of casinos is generally one of seduction to entice you to stay longer than you should. It also tricks your mind into believing that you may be somewhere other than within the firm control of the casino. The vast majority of casinos opt to pump a profusion of floral scents in their establishments to trick the mind into thinking that their casino is packed with flowers like an atrium, for example. This, when accented with “sky” themes painted on high ceilings, gives the subliminal impression to the patron that they are actually outside. Fragrances are also used as a calming effect. It helps compose patrons when they lose and makes their loss feel less impactful.

Casinos want to create an environment that supports lingering behavior. The casinos know that the longer you stay the more you will play and ultimately lose. Subsequently, the aromatics are there to shield you from realizing that the person you are standing next to at the blackjack table has been there for 48 hours straight, and has most probably not washed. If you wish to learn more about the manipulation of smell; The University of Nevada published a dissertation regarding the phenomenon of aromatics in casinos back in 2009.

Floor Layout: Journey into the Labyrinth

So far, our industry insiders at CasinoAdvizor have shared a few manipulation tactics with you to demonstrate the controlling and narcissistic behaviour that land-based casinos exercise to  easily separated from your money. But, did you know that the ultimate determining factor of the success or failure of a land casino is its floor layout? Casino layouts resemble labyrinths to keep players roaming the gaming floor. Machines in a casino are strategically placed to attract gamblers. Visitors to the casino will roam the floor longer searching for a machine, and they will even wander the establishment hoping to find an exit, which ultimately keeps them there longer. They also make it extremely difficult to find the cage to cash out your winnings. They even intentionally under-staff their cages to create longer lines than necessary. This is all in the hope that you, the patron, will elect to put another $20, $40 or $100 into a slot machine while waiting for the line to thin out rather than stand in line, “wasting time.” As a patron, you being tricked into feeling that it would be more efficient to play rather than wait in line to cash out.

Finding an exit can also be complicated and exceptionally time-consuming. The strategy behind this is to maximize your time in the casino in the hopes of seeing others win which will then give you the urge to continue trying your luck. As if it weren’t already enough, even going to the bathroom can be a monumental challenge. Slot machines are conveniently and strategically placed close to the bathroom entrance and exit. However, the bathrooms are always placed as far from the exits as possible as a fundamental rule. If you want to relieve yourself, you must head deeper into the casino and past further opportunities to press your luck.

ATMs and the Hidden Cost

Once you’ve lost all the cash that you brought with you to play at the casino, what do you do next? Withdraw money from the ATM, of course! At least, that’s what casinos want you to do. Players can withdraw money from the plethora of on-site ATMs, and the vast majority allow you to get a cash advance from a credit card. Some casinos even allow players to withdraw money without leaving their slot machine. ATMs are definitely easier to find in a casino than a restroom, but be prepared to pay some hefty fees for using them. In Las Vegas, for example, casino ATMs will charge a user fee of up to $9.99 for a withdrawal, in some circumstances, rather than the typical $4 or $5 that we are accustomed to seeing. There are two primary reasons for this. The first reason is that your options are limited. You could opt to navigate the labyrinth that is the casino floor and attempt to find and exit to find a bank or cheaper alternative. But is it really worth your time to save a few dollars? The casino is hedging that it isn’t. Secondly, the higher the costs associated with a withdrawal, the more likely you are to withdraw a larger amount to avoid future withdrawals and subsequent service charges. The more liquid cash in your pocket — the more easily it is spent. Here’s a fun fact; do you know how much it costs to deposit money into a casino ATM? The answer is that it costs nothing as casino ATMs do not allow you to make deposits.

Subliminal Messages

Subliminal messages can be found all throughout casinos to keep you excited about the possibility of winning. You’ll find images of smiling players with their winnings as well as signs for a high-rollers’ lounge, and the words “jackpot” and “win” are peppered throughout the casino. These casinos are creating a winning atmosphere that you would invariably want to be a part of.

In 2007, Canadian casinos were caught with machines flashing jackpot symbols for a fraction of a second while in use. This was deemed a glitch by the maker, and they created a software update for the machines. The symbols were not able to be consciously perceived with the naked eye, so they were considered to be a subliminal message to make players feel like they were going to win the jackpot.

The concept of subliminal messaging is nothing new. It was discovered, back in 1950, that flashing an image or word for 0.003 seconds is enough to pass a message to the consumer that they cannot consciously detect. The message, however, works as subconscious stimuli to influence a desired outcome. This type of subliminal messaging has been used by major corporations such as Coca-Cola, McDonald’s, Marlboro and even Disney in the past decades. This tactic was even employed in the 2000 American Presidential race between George W. Bush and Al Gore. During TV ads, the Republican Party was accused of flashing the word “RATS” for a fraction of a second during their add while attacking Al Gore and the Democrats on their healthcare policy. Interestingly, U.S. casinos still employ the technique as the United States does not have a specific federal or state law regarding the use of subliminal advertising. Furthermore, it’s not protected by the First Amendment since it produces information the viewer is not aware of receiving.

Playing with Chips

When you double down on the blackjack table or go all in during a game of Texas hold ’em, you’re playing with real money. Only it doesn’t feel that way, because you changed your cash into colorful little discs representing currency, further abstracting the concept of money. It’s much easier to bet big with chips than actual money, and the losses don’t sting as much, either. Many casinos also let you load money onto a card that can be used in digital games, providing yet another way to dissociate your gambling from spending real money. Furthermore, casinos are very innovative as the chips only hold value within the casino. They are worthless outside the casino premises.

The casinos also know that, once cash is converted to chips, most of their patrons tend to spend them completely rather than go to the cage and get the remainder cashed out. Walking around with even as little as $40 in chips can be rather cumbersome, awkward and uncomfortable. Your kitty may be comprised of six $5 chips and ten $1 chips totaling 16 chips in all. You could have any other possible combination of chips in your possession. Ultimately, it is much easier to walk around with two $20 bills in your pocket or even forty $1 bills rather than several rigid chips. Casinos know this and hedge that you will elect to spend all of them rather than cash them in. Another psychological trick that casinos employ regarding their chips is deception. How many times have you been sitting at a table with a large stack of chips, feeling like you are on a hot streak, only to realize that, although you have a large stack of chips in front of you, they really don’t add up to very much. The mind is tricked when it comes to value. You may feel that you have won more than you actually have. Credit card companies use these same tactics. Have you ever looked at your statement to see that you have 500,000 air miles accumulated on your card after 5 years just to realize that all you can really buy is a flight to a destination that you can easily drive on your own within 2 hours? What a letdown!

Free Alcohol = Free from Inhibitions

Heavy drinking is the best thing that can happen as far as a casino is concerned. Booze lowers inhibitions and clouds judgment, so alcohol is served nonstop, delivered right to the gamers sitting at the card tables, the slot machines, or in front of the horse-racing screens. Aside from the small tips that the patron provides to the waiter or waitress, the booze is often free. Then again, you don’t need the experts at CasinoAdvizor to tell you that nothing actually comes free. Once again, there is science behind every decision and action taken by casinos. A study published by the US National Library of Medicine in 2010 clearly demonstrates how casinos use alcohol to their advantage. Interestingly, the study demonstrates that individuals who consumed alcohol lost all of their available funds in significantly fewer trials than individuals who consumed non-alcoholic beverages. The result is consistent with previous research suggesting that alcohol may contribute to a more rapid cumulative loss as alcohol increases impulsivity and increases the risk of making errors in judgement. The study also showed that alcohol influenced the average amount wagered versus the placebo group with the subjects consuming alcohol wagering 25% higher on average. If you would like to find out more you can access the study here.

Free Room and Board/Meal Comps: There is no Free Lunch!

If you spend enough cash at a given casino, they will often offer complimentary meals and even a free stay at the adjoining hotel. This creates a situation where you don’t have to leave the casino even to meet those basic human needs of sleep and sustenance. And when you wake up the next day, chances are good that you’ll gamble more. It also makes monetary losses feel less significant. The player walks out feeling like they didn’t actually lose as much as because they received things for free. A $500 dollar loss my not seems as impactful if they received a free meal. The truth is that a $25 meal cost the patron several hundred dollars in losses. The tactic of “free meals” or “cheap buffets” is a well-thought-out one. Food is just another way to control a patrons’ mood and can cheaply sway or discourage a person from leaving. Also, having an all-you-can-eat buffet for $6 inside a casino seems much more appealing than paying $15 for a buffet at a restaurant outside the casino. The casino knows that the money they lose in food will be taken right back as you “try your luck on a machine” while you are there. Hey, “When in Rome…” right?

The goal of the casino is to keep you gambling until they have bled you dry and then try to lure you back in again. Hungry people might stop gambling and sober people might make wise decisions like, “Maybe I won’t just put it all on red.” In many cases food and booze isn’t just brought to you; it is completely free, building an association in your mind between freebies and the casino. Of course, the irony is that you’ve probably paid for your food many times over in gambling losses but, for many, the feeling is simply another reason not to leave. Receiving free things makes a person feel important and most people enjoy the pleasure associated with it.

Our insiders at CasinoAdvizor have informed us that casinos prefer to comp free meals at their buffet. The reason is due to the fact that buffets can process a large amount of people quickly and get them back gambling on the casino floor just as swiftly as the food has already been prepared and is immediately ready for consumption. There is an exception to the rule however. A 2011 study by the University of Massachusetts found that “middle worth gamers,” or those ready to lose $100 to $400 per day, contributed most to the casino’s profits. In order to target this segment, a casino could offer upscale dining offers as incentives to play or as an incentive to stay! Food and Beverage Directors know the reality is that once a patron leaves the premises for a meal, it’s hard to get them back. And that’s a gamble that casinos just aren’t willing to take.

Temperature, not Oxygen

Breathe in slowly, now breathe out. Do you feel more refreshed? Higher levels of oxygen keep us awake and alert; one of the theories for why we yawn while tired is that it is in order to draw in more oxygen. Sleepy gamblers might feel like they should head home and take a nap, and napping gamblers aren’t giving any money to the casino. Our insiders can confirm that casinos pumping in additional oxygen is, in fact, a myth. Simply put, having hundreds or thousands of tanks of pure oxygen on site would be an unacceptable fire hazard for the casinos due to its high combustion characteristics. Subsequently, the space required in storage for such an endeavor would not be beneficial to the casino’s bottom line. More square footage required for warehousing means less square footage for gaming tables and machines. While on the subject, we can also confirm that the use of pheromones is also a myth. The truth is that casinos do keep their establishments a tad on the chilly side to keep their patrons’ alert. The warmer the temperature the more the blood pressure drops which causes fatigue and sleepiness. Furthermore, by keeping the casino slightly on the chilly side the more attractive it is for potential patrons on the street to pop in to escape the outside heat. The casinos are betting that you’ll be betting a few dollars while you cool down!

Privacy and Surveillance: Welcome to the Panopticon

Don’t let the big welcoming smile from the doorman or floor boss fool you. The bottom line is the casino is suspicious of every patron who walks through their door. They are suspicious that you are trying to cheat them. In the same breath; they are suspicious and worried that you will make sane, intelligent, and sober decisions in their casino which will affect their bottom line. You are followed before you even make it through the front door.

Without a doubt, surveillance is crucial to player safety and to discourage and/or catch cheaters. However, it serves another important purpose; the casinos have a very good idea if you are up or down through their surveillance tactics and infrastructure. Their goal is to intercept you and deter you from leaving if you are up on them, and also deterring you from leaving when you are down. When you are up and they see you heading for the cage to cash in your profit, they will do their best to intercept you and offer you a free meal or even a free room. Their goal is to keep you there for as long as possible to increase the chances of you losing your earnings back to them.

On the flip side, the casino also has a very good idea when a player is down and frustrated. Often, if they see someone becoming frustrated on the slots, for example, they’ll send over a floor boss to go see the patron with a big smile, words of encouragement, false hopes and promises of their luck quickly changing, and also comps for free food. They want the frustrated patron to feel like a winner by any means possible. They want the patron to feel important and give the impression that the casino cares about them. Casinos also want that same patron to stay there to keep losing. The longer they can keep players there the more chances that the patron will fall victim to all the above-listed tricks that the casinos employ.

ADVANTAGES OF ONLINE CASINOS

Knowledge is power. Information is the key to success. Our mission at CasinoAdvizor is to tilt to the balance of power back in your favor. The knowledge we’ve gathered can be used against casinos in the same manner as it has been employed against their patrons for the last several decades. This time, however, our insight will be applied to give the significant edge to you. Now that we know how casinos manipulate and lure their guests into a losing predicament – it is time to see why online casinos can be the better option for you.

No Need to Travel

Online casinos allow you to play at any time and any place, based on your schedule. You don’t have to take out time from your day to go to a casino. Instead, you can spend that extra time you’ve saved and play your favorite game for even longer. Online casinos are open 24/7 and you can log in while relaxing at home or the office. Online casinos are now even available on mobile phones, which allows you to play on-the-go. When you travel by car or plane it costs money which are known as a hard cost. Fuel for your vehicle, airline tickets, lodging accommodations and meal considerations can add up quickly. The bottom line is, it’s cheaper to log into your favourite online casino and start playing.

Bonuses, Loyalty and VIP Programs

Unlike land-based casinos that need you to buy chips for a certain amount of money first, online casinos allow you to try their games for free with play money! Apart from that, online casinos also offer a generous number of welcome bonuses which you can use to try your luck at the numerous games available. Almost every online casino offers a sign-up bonus. Most of these bonuses are based on a percentage (or even a multiple!) of your deposit amount. It is not uncommon to get a 100% match on your deposit for up to several thousands of dollars or more. There are many kinds of bonuses available these days such as sign-up bonuses, welcome bonuses, deposit bonuses, no-deposit bonuses, refer-a-friend bonuses, loyalty bonuses, VIP bonuses, etc.

More Variety and Higher Quality Games

The variety of games offered at online casinos is simply unmatched by land casinos. Just like in any other product or service in the world, a large number of competitors means that the quality of products is higher. Online casinos can be accessed from anywhere at any time so even the most prestigious of sites are continually competing with one another for market share. As a result, online casinos are far more likely to offer both a higher variety and standard of quality than your local casino. So, you can rest assured that you will have a large pool of options to choose from and that there exists an online casino to suit every particular taste.

Pace of Play: Play it Your Way

If you are looking for control over your pace of play, then online casinos are definitely the way to go. For the most part, online video poker and slots are generally played at the same speed as at a land casino. However, almost every other game can be played at a much faster pace online. The following tables demonstrates the average amount of hands per hour between live play and online play.

GAME AVG.  LIVE HANDS PER HOUR AVG. ONLINE ACTIONS PER HOUR
Blackjack 75 400
Roulette 75 400
Craps 50 300
Baccarat 75 400
Keno 9 400

 

There is also another luxury that comes with playing online; you can opt to play as slow as you would like without any pressure from dealers and other patrons to speed up your pace of play. The ability to play at a slower pace, especially when playing table games, allows you to be more analytical and precise in terms of your methodology. It gives you time to run through your decision-making processes or even take a look at your cheat sheet in order to make the best decisions possible to put the odds of winning on your side. More often than not, you will find amateur players at land casinos rushing through their thought processes and making rash decisions so as to not upset other players. This eventually leads to more losses which directly affects your bottom line.

Better Payouts: There Is Always a Seat Available for You at the Best Machines and Tables

Every land casino is limited as to the amount of machines and tables it can offer their patrons. Furthermore, this further decreases when we factor in the availability of seats based on the amount of people visiting the casino at the time of your visit. It is well known that certain games provide a higher house edge to the casino. Knowing this, the casino will intentionally limit the number of machines and tables available for games that have a lower house edge. Let’s examine exactly how this affects your profitability.

Video poker is a good example to begin with. The best pay table you can find for Jacks or Better is a ‘9/6’ machine. This means that the machine will pay 9:1 for a full house and a 6:1 for a flush. The major challenge is that many land casinos purposefully outfit their establishments with very few of these machines and they are mostly always occupied. The alternative is to then play the less profitable 8/6, 7/5 or even 6/5 machines. Over time this will either reduce your winnings, increase your losses or even worse: compound both.

Blackjack is another prime example. Never play on a table that pays 6:5 for a blackjack. Always stick to tables that pay 3:2. What does this mean? The difference between 3:2 blackjack and 6:5 blackjack is simple. If you have a winning blackjack hand, you get paid 3 dollars for every 2 that you bet, or 1.5:1 odds. In 6:5 you get paid $6 for every $5 you bet, which is 1.2:1 odds. It may seem like a small difference but it makes a huge difference in your expected outcome. There are a lot of factors that determine the final expected return, but in general, the house increases their edge by roughly 400% when dealing the 6:5 variant. In the 3:2 blackjack game, the house edge for a player playing perfect basic strategy is in the ~0.5% range.  That means for every $100 wagered, they take in, on average, profit of $0.50. With 6:5 blackjack, that edge shoots up to almost 2%! So now you can expect to contribute upwards of $2 per $100 wagered to the house coffers. Good luck finding a seat at a 3:2 blackjack table. At most land casinos their availability is limited. Online casinos, on the other hand, almost exclusively offer 3:2 on blackjack.

Roulette is not immune from the list either. Roulette is available in the European and American variety. Most land casinos only offer the American version. What’s the difference? The European wheel features one green pocket (0) whereas the American variety features two of them: (0, 00). This means that the American Roulette table house edge is 5.26% instead of 2.7% on a European table.

Slot machines offer a payback percentage range varying from 85%-98%. It can be very difficult to find a high payback machine at a land casino because there are limited vacant machines on the floor at any given time. The advantage you have at an online casino is that there is always a seat vacant for you on your favorite machine.

Take it on the Road: Play on the Go

Thanks to innovation and technology, as long as you have a stable internet connection, you can play your favorite casino games on your smartphone or tablet without being stuck at your computer. This means that you can enjoy games while traveling or waiting for appointments. Theoretically, you can play anywhere at any time.

Play Lower Stakes

Land-based casinos have high overhead and it is not realistic for them to allow or accept low stakes at their tables and at their high payout machines. The great thing about playing at an online casino is that they offer lower minimum bets than land casinos do. Land casinos usually offer no lower than a minimum $5 bet on table games. The minimum bet amount will increase in correlation to house edge. For example, the minimum bet amount is generally higher on a 3:2 Blackjack table versus a 6:5 table as the payouts on a 3:2 table are higher than those of a 6:5. So, it will cost you more to play on a table with a better payout structure. This is not the case at an online casino. You can easily find a 3:2 Blackjack table with a $1.00 minimum. The same can be said for roulette, craps and baccarat. Online casinos also offer $0.01 – $0.05 slot machines and video poker machines offering bets as low as $0.05 cents per hand. These machines are rare at land-based casinos as the minimum bet generally starts at $0.25 cents per hand. So, you end up betting at least $1.25 per hand at a land casino instead of $0.25 per hand online.

Live Dealers Keep it Lively

Another benefit of online casinos is that it is now possible to enjoy most popular table games at any place and time with a live dealer. It has never been so accessible and effortless to play online and players can even do it without having to leave their home. This way they will save time as they don’t have to go to the land-based casino and their travel expenses will also be non-existent. Even though they won’t be at a brick-and-mortar casino, they will still be able to receive a very genuine experience while playing due to the fact that all of the games are hosted by attractive live dealers in real time.

Most live casinos use highly advanced systems which have greatly improved the quality of the gaming process. Thanks to the live streaming technology, players are able to observe every detail and action of the dealer and how the game is conducted from the beginning till the end. The cutting-edge technology in use also ensures a high level of protection of their personal information and data which gives needed peace of mind.

Another major benefit is that players can interact with the rest of the participants in the game as well as with the dealer. This way they have the chance to establish a more personal connection and enjoy the game even more. Furthermore, some live casinos offer the option to customize a table and determine its specifications the way players want. They also have special deals and bonuses only for their online users which is another reason to give them a try. Playing online doesn’t have to be a solitary experience!

You can find the following live table games at most online casinos: roulette (multiple variations), blackjack (multiple variations), poker (all variants), Baccarat, Sic Bo, Deal or no Deal.

Try Before Using Real Money

Have you ever heard of playing a table or machine game in “fun mode” at a land-based casino? Well, neither have we. There are no options to try games in “fun mode” at a casino before you start playing with real money. Online casinos do offer a “fun mode”. You will receive free chips or credits so that you can use to test the game before you start playing with real money. It gives you the opportunity to learn the game and make mistakes without penalizing your wallet.

Live Support and Tutorials

The vast majority of online casinos offer you 24/7 live support. With this support tool you can ask questions or report problems through a built – in chat screen in real time. An employee will be able to attend to your questions or concerns within a few minutes while you continue playing. It is very easy to use, quick and convenient. If you have a problem you want to resolve as soon as you can, live chat is definitely the place where you can go to try and work things out. It is worthwhile investing your time in checking out the casino’s support options before you play. You can even try out live chat before you register to test the waters before you play. Online casinos also offer you tutorials and game guides for all their games which allow you to learn more about the games you wish to play.

Safer, Private and Less Distracting

In all cases, it is much safer for a person to play at an online casino than a land-based one. The risk of being assaulted or robbed are non-existent online. This not only applies to persons who win large amounts of money in the presence of other people, but also to persons who attend casinos with relatively large amounts of cash to play with.

The privacy available via online casinos is unmatched. You aren’t being recorded on video by the casino from the time you drive into the parking lot to the time you leave the parking lot. You don’t have to worry about your photographic records or video footage ever being used regardless of its intended purpose.  You don’t have to concern yourself with being seen by any of your family members, friends or co-workers which can open up a giant can of worms in and of itself.

Distractions that land casinos utilize such as flashing lights, machine sounds, music, absence of clocks, no windows and a maze-like layout are absent online. These contrived and manipulated distractions, with the aim of causing you to lose focus and lose concept of time with the ultimate goal of separating you from your money, are not employed by online casinos. You are in total control of your surroundings and the ambiance in which you play at all times. Whenever you’ve had enough, just close your browser tab and you are out.

A Global Enterprise: Multilingual and Multicurrency

Entering a real casino can be intimidating enough on its own. It is even more so when the local language is not familiar for you. Most online casinos offer you multilingual possibilities and the option to change languages at a click of a button so that you may play your favorite games in your own language. Some of the languages offered at online casinos include Arabic, Chinese, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hebrew, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish and Turkish. Furthermore, you may play in your own currency and avoid keeping track of conversion rates.

Interaction, or Not

Let’s face it – not everyone is a “people person”. Sometimes we just want to be left to our own devices and not have to worry about interacting with others. Sometimes we just want to “do our thing” without anyone around. We don’t want to worry about being thrust into a situation where we feel the need to interact with others. A major nuisance of being at a land casino can be the people around you. Rude dealers, drunk people, annoying patrons and overly judgemental players are the biggest pet peeves of all seasoned casino-goers. It really isn’t enjoyable to sit down at a slot machine and have to hear the person next to you overly celebrate every time they hit a small win. In the same breath, you don’t have to hear them complain every time they didn’t win on each spin. You don’t have to worry about the blackjack player next to you being overly critical of you wagering strategy or critiquing every decision you made when you did or did not decide to hit, stand, double or split. Without a doubt, one of the biggest advantages of online casinos is the guarantee that you won’t be forced to interact with anyone.

Conclusion

As you can see from our list, online casinos offer many advantages to players which cannot be found when playing at land-based casinos. Of course, if experiencing a “casino ambiance” is your primary objective, we still encourage you to visit your local casino to loiter around the premises, have a drink and/or a meal. It really can be a nice and welcoming change from visiting the same local bars or restaurants. If being manipulated and having the odds stacked against your chances of success are an acceptable compromise for the full “casino experience” and you are cognisant of those facts, we genuinely wish you the best of luck in your endeavors and success at the tables and machines.  However, if your primary goal is to save time and money, lower the house edge, earn a higher payback percentage, avoid unwanted interaction, maximize privacy and safety, control your environment and play particular games not available at your local casino, then online casinos are definitely the most logical alternative.